After spending 18-years at SuperSport United, Ronwen Williams was on his way to Mamelodi Sundowns. From Academy reserve to Club Captain, 22Ours was approached to tell the story of Ronwen in a manner which would resonate with even rival fans. At the end of the 8mins tribute, it’s safe to say there was never a dry eye in any room.

In the carwash campaign for Showmax, our awesome threesome of Robert Marawa, Skhumba Hlophe, and Vafa Naraghi effortlessly merged the world of culturally linked comedy with football insight to announce the arrival of the Euro 2024 Championships to Showmax Premier League

Showmax tasked us with creating content to highlight their broadcast of the FA Cup and integrating it

For this campaign, we crafted guerrilla-style tactical content centered around the African Cup of Nations. By positioning ourselves as the official digital marketing partner of the Confederation of African Football, we produced engaging campaign material that generated millions of impressions and received widespread acclaim.

We conceptualised The Quantum Football Show to bring South African football fans a fresh and unique view on the game in South Africa. Modeled on a podcast and carpool karaoke concept, we brought together Bafana Bafana legends in Mark Fish and Teko Modise to have a candid and entertaining conversation alongside our host Robert Marawa and driver Skhumba Hlophe

In our barbershop campaign, we crafted a vibrant campaign for Showmax Premier League, featuring the dynamic trio of Robert Marawa, Skhumba Hlophe, and Vafa Naraghi. They effortlessly blended their passion for Premier League football with sharp wit and insightful commentary, bringing the excitement of the game to life.

We have partnered with Nqobile and Cash N Sport to tell compelling stories about the business of sport on the continent from the African point of view. We provide the visual support to a creator who lives at the intersection of money and sport to cut through the noise and provide Africa’s premier sports business analysis.

We were tasked with being the social media agency for SuperPicks, responsible for developing and executing comprehensive strategies. This included creating engaging content, managing accounts, and analyzing performance to enhance brand visibility and drive user interaction.